Questions You Aren’t Asking, But Should

Sometimes the best way to get where you want to go is to ask the right questions. Let's look at some of the questions you should be asking when starting a new business or a new sales campaign.

What do you want?

What goal do you have for your business?
Why aren't you already there?
What is holding you back?
If someone could solve the issue you are struggling with, who would it be?
Who would you like to compete against as a direct competitor?
What differentiates your business?
Think of a time in your life when you were very successful. What worked for you? Can you replicate that?

But what do you really want? Make it concrete.

In one or two sentences, write down what you want. Make sure that a non-industry professional can understand the statement. Share it with a trusted business advisor.

Should I outsource?

Can someone do it better than me?
Can someone do it faster than me?
Have I already fully written out and duplicated the process?
Is it scale-able?
Will it free up my time to do more important things?

Should I automate?

Can I deliver the same or better experience?
Can I get it done faster?
Will it reduce costs?
Is it scale-able?
Will it free up my time to do more important things?

How do I get started?

Getting started can be challenging, but consider these steps before starting your next sales campaign:

Evaluate Options
Test
Validate
Improve
Rinse and Repeat

Having trouble getting started?

Have clear and concrete goals
Find someone you trust to bounce ideas off of
Take business classes
Attend networking events

Still having sales trouble? Feel free to reach out and contact me. Please write out the details of your question so that I may best help you. .

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Questions You Aren’t Asking, But Should

Nathan Saunders

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